Turn 3 Terrace Gets a Makeover

Gwaltney, a longtime partner at RIR, takes over the Turn 3 Terrace this September


Richard Petty and Aric Almirola speak at the Gwaltney Midway display last September.


No the state fair isn’t coming back to the Richmond Raceway Complex, but fans coming out to their favorite short track this September will get a taste of some carnival fun at the Gwaltney Turn 3 Fun Zone!

Taking over the Turn 3 Terrace this September, the Fun Zone is FREE and open to the public on both Friday and Saturday this upcoming race weekend. Fans will be able to buy unique Gwaltney-branded concessions served exclusively in Turn 3, grab a drink at the bar and ride in a 47-foot tall Ferris wheel located right next to the “Action Track!”

“As the primary sponsor of the No. 43 Richard Petty Motorsports team for the September 6th Cup race in Richmond, Gwaltney will have two trackside footprints during race weekend. One – located in The Midway– will include sampling, a prize wheel, and a bacon-eating contest judged by racing legend Richard Petty and No. 43 driver Aric Almirola,” said Dennis Pittman, Director of Corporate Communications and Public Affairs for Gwaltney. “In the second area, since Gwaltney is such a family-oriented brand, we will be providing race attendees with picnic tables, kid-friendly concessions for sale, and a full-size Ferris Wheel for families to ride and enjoy together.”

The Ferris wheel is FREE to all ticketholders, although optional donations from riders will be accepted to ride the wheel. All proceeds from these donations will be given to the Victory Junction Gang.

With something for everyone, the Gwaltney Turn 3 Fun Zone only adds to the excitement surrounding the Federated Auto Parts 400 – “One Last Race to Make the Chase.” Advance adult tickets start at $35; tickets for kids 12 & younger are $25 off the adult price in all sections, and can be purchased by clicking here or calling 866-455-7223.

The Fun Zone is also open on Friday, September 5, prior to the Virginia529 College Savings 250 NASCAR Nationwide Series race. Tickets start at $30 in advance and can be purchased online by clicking here or by calling 866-455-7223. And parents, Children 12 and younger are admitted free with a ticketed adult in general admission sections on Friday.

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About Gwaltney Foods

Originally founded by P.D. Gwaltney in 1870, Gwaltney offers a variety of bacon, hot dogs, bologna, lunchmeat, and sausage to retail customers in the United States. As a beloved family brand, the company has always lived by one promise: to create food that’s filled with the “Greatness of Gwaltney.” The brand’s commitment to making the highest-quality and best-tasting meats, paired with a desire to make mealtime affordable and easy for families to enjoy remains a priority more than 140 years later. Headquartered in Smithfield, VA, Gwaltney is a brand of Smithfield Farmland, a subsidiary of Smithfield Foods. For family recipes, and to learn more about the Greatness of Gwaltney, visit www.GwaltneyFoods.com and www.Facebook.com/GwaltneyFoods.

About Smithfield Foods

Smithfield Foods is a $14 billion global food company and the world's largest pork processor and hog producer. In the United States, the company is also the leader in numerous packaged meats categories with popular brands including Smithfield®, Eckrich®, Farmland®, Armour®, Cook's®, Gwaltney®, John Morrell®, Kretschmar®, Curly's®, Carando®, Margherita®, and Healthy Ones®. Smithfield Foods is committed to providing good food in a responsible way and maintains robust animal care, community involvement, employee safety, environmental, and food safety and quality programs. For more information, visit www.smithfieldfoods.com and www.smithfieldcommitments.com.

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600 E Laburnum Ave
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